We conduct surveys based on 11 broad categories covering various aspects pertaining to your life. From governance, civic amenities, sanitation, lifestyle, fashion, technology, gadgets, wellness etc. we share a series of questions. These questions are designed by the marketing research department team of any given company or directly from the market research professionals or companies working on behalf of these companies. The prime objective of these market researchers or marketing research companies is to register your responses on various topics influencing and impacting society, market, and economy. After analysing your responses scientifically, key insights are shared with these companies or individual experts.